How We Helped An Auto Repair Shop Hit $1,387,650 Annual ROI With Local SEO

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Overview:

This was a locally owned auto shop that was not getting enough calls and leads from their website.

Goal:

Qualified Leads & Conversions

Action Plan

We moved to a conversion-focused approach to this client’s SEO and marketing strategy. 

Using our on-page optimization process and local optimization, we increased their conversion rates on page and local visibility.

Before And After:

Industry Specific Results:

Average close rate in the auto repair industry: 50-80% 

Average Sale Value: $550

Average Lifetime Value: 5 years (3 visits per year at $550)

Total Leads: 165 website conversions + 886 calls from Google listings = 1,051 

1,051 total leads – close rate 50% (low end) = 525.5 customers closed

1,051 total leads – close rate 80% (high end) = 840.8 customers closed

Marketing by Math

Low End ROI:

High End ROI:

WHY IS THE CASE STUDY URL ANONYMOUS?

We can’t reveal the URL of this website, as we’d like to protect our client’s websites identity/niche.

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